Seongsu & Seoul Forest 2026: Picnics & 29HOME Shopping
Discover the best of Seongsu and Seoul Forest for your 2026 trip! Shop unique finds at 29HOME, enjoy picturesque picnics, and explore themed gardens. Your perfect Seoul day awaits!
Quick answer
- 29HOME Seoul Forest offers interior goods, stationery, pet items, food, and kitchenware across four floors.
- 29HOME Seoul Forest is open daily from 11:00 AM to 10:00 PM.
- It's located 357 meters from Seoul Forest Exit 5, at 37-1 Seoul Forest 2-gil, Seongdong-gu, Seoul.
- Coffee-themed postcards are available for ₩4,500 (~$3) for a set of three.
- Seoul Forest features picnic spots, the J-Hope Forest Bench Garden, and seasonal events like the UNICEF x Snoopy Garden.
On my way to Seoul Forest, like a sparrow unable to pass a mill, I couldn't resist stopping when I cleverly stumbled upon 29cm home (이구홈)!
Iguhome,
It feels like Seongsu (성수) is ruled by Musinsa (무신사) and Iguhome (?)
There are a total of three locations in Seongsu and Seoul Forest alone,
and the one I dropped by was Iguhome Seoul Forest (이구홈 서울숲).
Fun things to do in Seoul Forest: Iguhome Seoul Forest
29HOME


📍 Iguhome Seoul Forest
B1F-3F, 37-1, Seoul Forest 2-gil (서울숲2길), Seongdong-gu (성동구), Seoul (서울)
📍Location: B1F-3F, 37-1, Seoul Forest 2-gil, Seongdong-gu, Seoul
357m from Seoul Forest Station (서울숲) Exit 5
Iguhome occupies an impressive total of four floors!
It's a brand new interior accessories shop that officially opened on September 11th, so it's only about a month old.
✅Opening Hours: 11:00-22:00
✅From pop-ups to Line Friends (라인프렌즈), stationery, accessories,
pet supplies, food, kitchenware, and home fabrics,
it's a massive interior shop that has everything but what you don't need‼️


HOME FABRIC LIGHTING
KITCHEN FOOD
ACCESSORIES PET
STATIONERY
The floor-by-floor signs
are so helpful!

Exploring the Iguhome Seoul Forest Store


As soon as I walked in,
these postcards made me open my wallet...
Coffee lovers, your eyes will spin!
(There was no stock displayed, so a staff member got them for me)

There were tons of cute stationery and accessories, including Zanmang Loopy (잔망루피), Kuromi (쿠로미), and other Sanrio (산리오) products.




I was a little sad that Object Seongsu (오브젝트 성수) was gone, but...
This is it! This is the place!
They have a huge collection of stickers and stationery.


Bankruptcy...
That's me!
If you buy every pretty sticker like this,
you'll really go bankrupt!
There were a lot of people,
but I managed to technically capture^^; the view of the basement first floor.

The displays are also very tastefully arranged.





These pouches are so, so cute...


The proportion of foreigners in Seongsu and Seoul Forest is overwhelmingly high,
but there were many Koreans at 29HOME,
which somehow made me feel more at ease...
It's good that there are a lot of foreigners, but also not good –
do you know what I mean...?

There are also plenty of cute pet supplies here, but
the moment I put them on our Jinsun,
she just rips them... tears them apart...


And there's Stanley too.




The tumbler zone with colors I absolutely loved.


If I had a lunchbox like this,
I would have packed my own lunch... (but I can't).
On the 3rd floor, I totally lost my blogger's initial enthusiasm,
thinking, 'Who's going to buy a blanket?' and so, I didn't go up there, which is why
I don't have any photos from there, you see.

The cafe postcards I brought home from Eguhome (이구홈)
are making my coffee time a little richer.
After a tumultuous storm passes,
a cup of coffee brings calm.
If my head is cluttered and I have a cup of coffee,
my mind clears,
and when I need a break,
a cup of coffee fully recharges me.
Anyway, these postcards definitely encourage a cup of coffee!
For the price of ₩4,500 (~$3) for 3 cards,
these magical postcards bring happiness.
There were so many other things I wanted to take home, but
what's my financial status right now, you ask?
For those of you planning a trip to Seoul Forest (서울숲)
and needing to book accommodation in Seoul,
And then, the main destination of our outing: Seoul Forest!!
Seoul Forest International Garden Expo


As an Ulsaner (울세이너),
even though I have Taehwagang National Garden (태화강 국가정원) in my city,
the scale here feels a little inferior...
Seoul Forest has lots of people and
beautiful gardens,
but the best of them all is


definitely the J-Hope Forest Bench Garden (제이홉 숲 벤치정원).
📍 J-Hope Forest Bench Garden
720 Seongsu-dong 1-ga (성수동1가), Seongdong-gu (성동구), Seoul

Timed with the festival,
there's also the UNICEF X Snoopy
Detective Snoopy's Lost Clues Garden.
If you scan the QR code and participate in the event,
you can even receive a limited edition Snoopy merchandise gift,
so don't miss out! 💜
Seoul Forest TMI...
I saw the couple Joo Sang-wook (주상욱) and Cha Ye-ryun (차예련) on an outing,
but everyone else was so nonchalant that
I thought, 'Wow, typical Seoulites...'
and Amy (에이미) apparently exuded a rustic charm.
(I really enjoyed Manager Kim, by the way.)
But more than Joo Sang-wook and Cha Ye-ryun,
I kept exclaiming 'Wow! Wow!' at their child's Pokémon cards as I passed by,
and now I feel a little embarrassed about it (?)
lolololol
How to enjoy the Seoul International Garden Expo even more! ‼️
Essential items to bring:
A picnic mat, camping chairs, and a table.
And be sure to pack some delicious snacks to share!
You'll be happy in that moment too.
Go buy picnic supplies
⬇️⬇️⬇️
Frequently Asked Questions
Where is Iguhome Seoul Forest located, and what are its operating hours?
Iguhome Seoul Forest is located at B1F-3F, 37-1 Seoul Forest 2-gil, Seongdong-gu, Seoul, 357m from Seoul Forest Station Exit 5. Operating hours are from 11:00 to 22:00.
What are the main items sold at Iguhome Seoul Forest?
Iguhome Seoul Forest sells a variety of interior decorations and lifestyle products, including pop-up items, LINE FRIENDS, stationery, accessories, pet supplies, food, kitchenware, and home fabrics. Notably, ZANMANG LOOPY, Kuromi, and Sanrio products, Stanley tumblers, and coffee-themed postcards (3 for ₩4,500 (~$3)) were mentioned.
What special gardens or events can be visited or participated in at Seoul Forest?
Seoul Forest features the J-Hope Forest Bench Garden (720 Seongsu-dong 1-ga, Seongdong-gu, Seoul). During festival periods, the UNICEF x Snoopy Detective Snoopy's Lost Clues Garden operates, and participants in the QR code event can receive limited edition Snoopy merchandise.
When did Iguhome Seoul Forest officially open, and how many floors does it operate on?
Iguhome Seoul Forest is a new interior decor shop that officially opened on September 11th. It operates on an impressive scale, utilizing a total of 4 floors from B1F to 3F.
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